Performance Marketing Agency × AI Reputation Intelligence

17 years turning attention into revenue. Now teaching AI to recommend you too.

PepperHash has driven $50M+ in client revenue through performance marketing, SEO and ORM since 2011. We're now building the AI layer that watches — and improves — how ChatGPT, Perplexity and Google talk about your brand.

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PepperHash Confidence Index — how confidently AI engines recommend a brand across 8 trust pillars.

$50M+ client revenue generated since 2011
17+ yrs in SEO, performance marketing & ORM
30-person operating team
3 flagship case studies below

Hands-on execution, or the AI layer we built from it

Same 17 years of judgment. Two ways to use it — a team that does the work, or software that scores and directs it.

The Agency

PepperHash Performance

Full-service execution across performance marketing, SEO/AEO/GEO and PR, branding & ORM — the work that's generated $50M+ for clients since 2011.

  • Performance marketing & paid media
  • SEO, AEO & GEO
  • PR, branding & ORM
The Product

PepperHash AI

One Confidence Score across human media and AI engines — ChatGPT, Perplexity, Gemini, Claude — with the exact fixes to move it, built from our own playbooks.

  • Unified traditional + AI-visibility tracking
  • 8-pillar root-cause breakdown
  • Self-serve from ₹1,500/mo
  • Managed tier for funded & enterprise brands
PepperHash AI · In Private Beta

Eight pillars decide whether AI recommends you

Built from two decades of SEO, PR and ORM judgment — not a generic dashboard. Every score comes with a specific, prioritized fix.

01

Entity Authority

Does AI know who you are, clearly?

02

Topical Authority

Do you own a topic, not just pages?

03

Trust

Reviews, awards, transparent teams

04

Evidence

Can your claims be verified?

05

Discoverability

Can AI retrieve & parse you?

06

External Validation

Does the wider web confirm you?

07

Recommendation Fitness

Would AI feel safe recommending you?

08

Outcome

Visibility that converts to revenue

Be first to know when we open up

We're onboarding a small group of design partners ahead of public launch. Freelancers, small teams and growth-stage brands welcome.

Success Stories

Results our agency clients have actually seen

7x+

Consistent ROAS through performance marketing

Ongoing paid media management delivering consistently strong returns, month over month.

$500K

In sales within 10 months, from a small startup

Full-funnel growth strategy that scaled Cueen from early-stage to a meaningful revenue milestone.

ORM

Reputation & local SEO built from the ground up

Online reputation management and local search work across review platforms for a hospitality brand.

Agency Services

What the team executes, hands-on

01

Performance Marketing

Pay-for-action digital strategy across paid channels, optimized continuously for ROI — for EdTech, funded startups and D2C brands.

02

SEO / AEO / GEO

Traditional search, answer-engine and generative-engine optimization — run by our dedicated SEO team at PepperHash.

03

PR, Branding & ORM

Reputation-building, media placements and online reputation management for brands and founders.

Leadership

Built by operators, not theorists

Om Thoke - Founder & CEO

Om Thoke

Founder & CEO

19+ years in SEO, PR and performance marketing. Founder of Webfosys Networks and five other ventures scaled to $1M+ revenue.

Shami Thoke - CTO

Shami Thoke

CTO

25 years of engineering experience, IIT Guwahati graduate. Leading product architecture for PepperHash AI.

Amaira K - CMO

Amaira K

CMO

Leads brand, content and marketing strategy across PepperHash's agency and product lines.

PepperHash

Performance marketing agency and AI reputation intelligence, built from the same 17 years of SEO, PR and ORM execution.

Contacts

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